SignalLayerBeta
Prove the revenue impact of every enablement program

Turn enablement programs into measurable revenue.

Understand the brushstrokes that made the painting — every coaching session, playbook, and program tied to the behavior, pipeline, and revenue that followed. Finally answer: "Did this program actually move the number?"

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Discovery Excellence
Enablement program · 90d
● On track
+14%Stage 2→3
Behavior shift · 3.1 → 4.6 disco questions
Pipeline tied to programs
Revenue impact · last 90d
● Tracking
$8.42M+22%
6 programs measured · vs prior period
MEDDIC rollout · East
At risk · review
● At risk
No lift−0.4%
Activity ↑22%, win rate flat — pause?
01

Enablement spend is graded by vibes.

$3.2B/yr goes into sales enablement. The board still asks the same question every quarter: "Did any of this work?" You answer with completion rates, NPS scores, and a slide that says "directionally positive." Nobody believes it. Including you.

SignalLayer is the layer that connects the program to the pipeline. One tab. One number per program. No more "directional."

Completion ≠ adoption
92% of reps marked the playbook complete. 14% used it on a live call. The CRM doesn't know the difference.
Dashboards ≠ decisions
BI tells you pipeline went up. It never tells you which program moved it, or whether the lift will hold next quarter.
Activity ≠ revenue
MEDDIC rollouts that ship more activity but flat win rates are the silent majority. SignalLayer flags them on day 30, not Q4.
02

Four screens, done well.

Not another dashboard graveyard. The four views every revenue team actually opens on Monday.

PROGRAMS

Every program, tied to the revenue it produced.

MEDDIC rollout — East region, 42 reps, started Mar 3. Attributed pipeline: $4.81M. Win-rate lift: +3.2 pts. Payback: day 47. No more 14-tab attribution decks before every QBR.

BEHAVIOR

The 6 behaviors that actually moved.

Discovery questions/call: 3.1 → 4.6. Multi-thread depth: 1.4 → 2.9 contacts. Mutual action plans attached: 18% → 64%. We diff every rep against their pre-program baseline — no surveys, no self-report.

PIPELINE

Programs, ranked by closed-won.

Discovery Excellence: +$2.1M. Champion Building: +$1.4M. Objection Handling v2: −$310K (paused day 28). Every initiative on one leaderboard, sorted by dollars — not completion rate, not CSAT.

COACHING

Kill the program that's bleeding.

Activity ↑22%, win rate flat at 19% — flagged day 30, not Q4. Recommendation, root cause, and the 3 reps it's working on are already drafted. You decide: extend, fix, or pause.

Built for

One platform, three teams that finally agree.

Sales Leaders
Stop guessing which programs are working. See $ pipeline impact ranked by initiative.
See workflow
RevOps
Replace the dashboard sprawl with a single signal-to-action source of truth.
See workflow
Sales Enablement
Prove every coaching cadence and playbook with hard revenue numbers — not completion rates.
See workflow
03

Enablement is growing up.

Measured across our first 50 design partners — the moment teams stopped grading programs by completion rates and started grading them by closed-won.

3.2x
more revenue tied back to enablement programs
47%
fewer hours lost to dashboards & status decks
11d
average sales cycle compression after first program
10m
from HubSpot connect to your first signal
FAQ

Common questions.

What is a sales enablement platform?
A sales enablement platform is software that gives reps the content, training, signals, and prescriptive actions they need to close more revenue. SignalSlayer is the signal-to-action category — built around the 6% of CRM data that actually predicts pipeline.
How is SignalSlayer different from Highspot, Seismic, or Gong?
Traditional sales enablement tools manage content (Highspot, Seismic) or transcribe calls (Gong). SignalSlayer is action-first: it filters signals across every system you already own and tells each rep what to do next, then ties the outcome back to revenue.
How long does implementation take?
Most teams are live in 10 minutes by connecting HubSpot. Full program tracking and Slack signal delivery is configured in under a day — no BI team or six-month rollout required.
Does it integrate with our existing stack?
Yes. SignalSlayer connects to HubSpot, Salesforce, Gong, Outreach, Salesloft, Slack, and Asana out of the box. Custom integrations available on Growth and Enterprise plans.

Prove what your programs actually moved.

Claim a Founding 500 spot. Shape what we build, get priority onboarding, and a direct line to the team.

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Founding 500 · Early access
499
Spots left
1/ 500 claimed

Founding cohort. Priority onboarding and direct line to the team.